Terry Sehmi
Founder & ManagingDirector
Vapes Direct
Over a decade of hands-on experience in the UK vaping industry, from first-generation devices to today’s advanced pod systems.
40+
Articles reviewed
10+
Years experience
Terry Sehmi is the Founder and Managing Director of Vapes Direct, with over 10 years of experience in the vaping industry. Having been involved since vaping first began to grow in the UK, he has seen the sector evolve from first-generation devices through to today’s advanced pod systems, vape kits and nicotine alternatives. Over the past decade, Terry has worked closely with leading manufacturers, distributors and suppliers, helping to bring some of the industry’s most recognised brands to UK consumers. He oversees product selection, compliance, website strategy, customer experience and content development across Vapes Direct. His expertise spans vape kits, e-liquids, nic salts, coils, pods, batteries, chargers and vaping accessories. Through Vapes Direct, Terry has helped thousands of adult smokers and existing vapers find suitable alternatives, while promoting responsible vaping and compliance with UK regulations.
Credentials
- Founder and Managing Director of Vapes Direct
- Over 10 years of experience in the UK vaping industry
- Involved in the vaping sector since its early growth and adoption in the UK
- Extensive knowledge of vape kits, e-liquids, nic salts, coils, pods, batteries and vaping accessories
- Works directly with leading vape manufacturers, distributors and suppliers
- Oversees product selection, compliance, content strategy and customer experience
- Experienced ecommerce retailer and online business owner
Review process
As Founder and Managing Director of Vapes Direct, Terry reviews the educational, compliance and product-related content published on the website. His review process focuses on product accuracy, customer relevance, regulatory compliance and practical guidance for adult smokers and existing vapers, ensuring content stays accurate and up to date.